Koji Toyoshima
ToyotaDevelopment lead
Chief engineer who rebuilt the fourth-generation Prius entirely with TNGA under the banner "Beautiful Hybrid"
Timeline
- 1985
Joined
- 2015
Prius 4th generation2015–2023Development lead
Four kinds of FUN
The fourth-generation Prius was made entirely new, starting with the platform, through TNGA, a structural reform of how Toyota builds cars. The development concept was "Beautiful Hybrid" (a beautiful earth, a beautiful car). What Toyoshima wanted to deliver was smiles, and he built in four kinds of FUN: it looks cool, drives well, is good for society and gets good fuel economy.
Connections
Profile
Chief engineer of the fourth-generation Prius.
Translated from Japanese sources.
Toyota engineers
- Sadayoshi KoyariLand Cruiser
- Masahiko MaedaHilux
- Akira AkiyamaCrown
- Hiroki NakajimaHilux
- Masato KatsumataCamry
- Toshio AsahiLS
- Hideki WatanabeLS
- Takashi YamamotoCrown