Kazushi Uchiyama

Respect, not imitation

For the design, Uchiyama took his cue from the spirit in which his predecessors had made the first Alto. He thought about the joy users felt when a first-generation Alto arrived at their home, and rather than design for design's sake, such as adding character lines needlessly, he kept the design simple and clean. He added just a little playfulness at the front, shaping the area around the headlights on the motif of eyeglasses to give it a touch of a strong gaze. He says it is not a copy of the first generation, but an expression of his predecessors' work, done with respect and adapted to today.