Masayuki Uchida
SubaruDevelopment team member / Development lead
Worked on Legacy body design from the first generation, and as development lead of the sixth generation dropped the Touring Wagon to make it two models, the B4 and the Outback
Timeline
- 1981
Joined
Fuji Heavy Industries Ltd.
- 1989
Legacy 1st generation1989–1993Development team member
Worked with
- Takao NakamuraDevelopment lead
- Kiyoshi SugimotoDesign lead
- Eiji TatsumiDevelopment team member
- 2003
Legacy 4th generation2003–2009Development team member
Worked with
- Kazuyoshi ShimizuDevelopment lead until 2003
- Toshio MasudaDevelopment lead from 2003
- 2009
- 2014
Legacy Outback 5th generation2014–2021Development lead
Senior Project General Manager, Subaru Product Planning Division
- 2014
Legacy 6th generation2014–2020Development lead
Dropping the Touring Wagon, the face of the Legacy
The Touring Wagon was popular because trendsetters used it for leisure such as skiing. Future customers, now older, want to drive at an easy pace and enjoy themselves where they go. The Outback, with its greater multipurpose ability, suits that better. In the US the Touring Wagon had been dropped early in the previous generation, and in Japan there is also the Levorg. Uchida had the courage to drop the Touring Wagon and make the Outback's character stand out.
Connections
Masayuki Uchida
Profile
Development leader of the sixth-generation Legacy (B4 / Outback). Senior project general manager in the Subaru Product Planning Division of Fuji Heavy Industries.
Translated from Japanese sources.
Subaru engineers
- Kazuyoshi ShimizuLegacy
- Hiroshi MoriImpreza / Impreza WRX
- Masaru KatsuradaLegacy
- Kazuharu IchikawaForester
- Mamoru IshiiForester
- Toshio MasudaLegacy / BRZ
- Akihide TakeuchiImpreza
- Takeshi TachimoriLegacy