CarGene

Toyota · Publica

Toyota Publica 1st generation (UP10)

Years
1961–1969
Chassis
UP10
Drivetrain
FR
Toyota Publica 1st generation (UP10)

Image: Mytho88 / CC BY-SA 3.0

Story

While rear-engined cars dominated its class, it chose rear-wheel drive and overcame the challenges of weight and space. It went on sale at a low price, but its plain interior and exterior did not win over the public.

Chassis

Front

Double wishbone

Length 3,580-3,620 mmWB 2,130 mm1,380 mmHeightWidth 1,415 mm
Curb weight
600-640kg

Production plants

  1. Toyota Motor Hamura Head Office Plant

    Hamura, Tokyo

    1968–1969 · Van

  2. Motomachi Plant

    Toyota, Aichi

  3. Takaoka Plant

    Toyota, Aichi

    1968–1969

US import eligibility

Earliest cars
Eligible since June 198625 years after sales began in June 1961
Last cars
Eligible since 199425 years after sales ended in 1969 (month not recorded)

Eligibility depends on each car's month of manufacture on its build plate, not on the sale dates shown here (NHTSA).

Japanese cars by US import year →

Engineers

Tatsuo Hasegawa

Tatsuo Hasegawa

Hometown: Tottori, Tottori Prefecture

Chief engineer of the first-generation Corolla. At Toyota he served in turn as chief engineer of the first-generation Toyoace, the first-generation Publica, the Toyota Sports 800 and the first-generation Corolla, and also served as chief engineer for development of the first-generation Celica and Carina. He was inducted into the Japan Automotive Hall of Fame.