Takeshi Uchiyamada
ToyotaDevelopment lead
Led development of the first Prius and later became chairman of Toyota
Timeline
- 1969
Joined
Toyota Motor Corporation
- 1994
Toyota Motor Corporation Planning Department 2, Development Center 2Chief engineer (shusa)
- 1996
Chief Engineer
- 1997
Prius 1st generation1997–2003Development lead
A big step toward the 21st century
As resource and environmental problems grew serious, the first Prius was built as an entirely new car looking ahead to how society would change. Uchiyamada's concept was a four-door car of just the right size, with the essential qualities of a car, that also squarely met the requirements of the 21st century. Development stood on three pillars: a people-friendly package, an advanced interior and exterior design to wrap it, and a hybrid system that takes resources and the environment into account.
- 1998
Director
- 2001
Managing Director
- 2003
Senior Managing Director
- 2005
Representative Director and Executive Vice President
- 2012
Representative Director and Vice Chairman
- 2013
Representative Director and Chairman
- 2015
Representative Director
- 2017
Chairman
- 2023
Toyota Genesis Research InstituteExecutive FellowRepresentative Director
- 2025
Senior Advisor
Connections
SubordinateIn the vibration testing section, where Otsuka was first assigned after joining Toyota, his direct section manager was Uchiyamada.
SubordinateOgiso, who had volunteered to join the G21 project that led to the first-generation Prius, stayed on the project after the formal project team was launched with Uchiyamada as its chief.
SubordinateAdviseeWhile Tada was holding a test-drive event for the 86 in Spain, Uchiyamada telephoned him and ordered, "Go to Munich tomorrow, and don't tell anyone."
After repeated studies that included the powertrain combination, Tada also went to consult Uchiyamada and President Toyoda, but was told, "That's still a little too early."
Profile
From Okazaki, Aichi Prefecture. Graduated from Nagoya University, Faculty of Engineering, Department of Applied Physics in 1969. Development lead (chief engineer) of the first-generation Prius (NHW10/11). He became project general manager of the Second Planning Department at Toyota's Second Development Center (front-wheel-drive passenger cars), and that same year became development lead for the first-generation Prius. He later served as chairman of Toyota Motor Corporation.
Translated from Japanese sources.
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